About Us

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Earn Points when shopping at any of our stores, keeping fit and celebrating your birthday

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Spend Points on your next shopping spree in our stores or across across a wide range of partners such as cinemas, cafés, and many more

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region![/ffb_param][/ffb_section-heading_2][/ffb_column_1][/ffb_section_0][ffb_section_0 unique_id=”ic78iag” 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route=”o gen content 1-|-paragraph paragraph text”]

Enjoy tailored offers when shopping with our brands
Be recognised and rewarded for your loyalty with
member-only benefits

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Earn Points all year round even during our sales and at our participating outlet stores

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Be the first in the know about exclusive collection launches and access to our pre-sales

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The Be U App has been designed with U in mind! Its simple to use and gives you all the information you need at your fingertips.

You can download our Be U Rewards App from the Apple App Store and Google Play. So don’t delay, download the App, register and unlock all your Be U benefits today!

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When you’re in our stores enjoying a shopping spree or simply browsing, our store team will be happy to help you become a Be U member.

It’s as easy as 1,2,3!

1. You give us your mobile number.
2. We SMS you a One Time Password whilst you’re still in the store.
3. You download the App and enjoy the program.

It’s that simple!!

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Earn Points on every purchase made at any of our stores. Remember to present your digital Be U card at the time of payment to ensure you earn your Points.

Don’t have the Be U App yet? Download it now to unlock your Be U Experience

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one-icon icon”]ff-font-awesome4 icon-star-o[/ffb_param][/ffb_list_6][/ffb_wrapper_5][ffb_wrapper_5 unique_id=”46dj10nr” data=”%7B%22o%22%3A%7B%22gen%22%3A%7B%22ffsys-disabled%22%3A%220%22%2C%22ffsys-info%22%3A%22%7B%7D%22%2C%22html-attribute%22%3A%22div%22%2C%22caching%22%3A%220%22%7D%2C%22b-m%22%3A%7B%22pd-xs%22%3A%7B%22t%22%3A%2230px%22%7D%2C%22pd-sm%22%3A%7B%22t%22%3A%2250px%22%2C%22b%22%3A%2215px%22%2C%22l%22%3A%2230px%22%7D%7D%7D%7D”][ffb_list_6 unique_id=”46dj10nt” 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icon”]ff-font-awesome4 icon-star-o[/ffb_param][/ffb_list_6][/ffb_wrapper_5][/ffb_column_4][ffb_column_4 unique_id=”46dj10nu” 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icon-money[/ffb_param][/ffb_list_6][/ffb_wrapper_5][ffb_wrapper_5 unique_id=”46dj10o9″ data=”%7B%22o%22%3A%7B%22gen%22%3A%7B%22ffsys-disabled%22%3A%220%22%2C%22ffsys-info%22%3A%22%7B%7D%22%2C%22html-attribute%22%3A%22div%22%2C%22caching%22%3A%220%22%7D%2C%22b-m%22%3A%7B%22pd-xs%22%3A%7B%22t%22%3A%2230px%22%7D%2C%22pd-sm%22%3A%7B%22t%22%3A%2250px%22%2C%22b%22%3A%2215px%22%2C%22l%22%3A%2230px%22%7D%7D%7D%7D”][ffb_list_6 unique_id=”46dj10ob” data=”%7B%22o%22%3A%7B%22gen%22%3A%7B%22ffsys-disabled%22%3A%220%22%2C%22ffsys-info%22%3A%22%7B%7D%22%2C%22lst%22%3A%7B%22list%22%3A%7B%220-%7C-list-item%22%3A%7B%22list-item%22%3A%7B%22one-text%22%3A%7B%22item-text-is-richtext%22%3A%220%22%7D%2C%22one-icon%22%3A%7B%22icon-color%22%3A%22%5B12%5D%22%7D%7D%7D%2C%221-%7C-list-item%22%3A%7B%22list-item%22%3A%7B%22one-text%22%3A%7B%22item-text-is-richtext%22%3A%220%22%7D%2C%22one-icon%22%3A%7B%22icon-color%22%3A%22%5B12%5D%22%7D%7D%7D%7D%7D%2C%22blank%22%3A%22null%22%7D%2C%22clrs%22%3A%7B%22font-size-sm%22%3A%2215px%22%7D%7D%7D”][ffb_param route=”o gen lst list 0-|-list-item list-item one-text item-text”]50 Points[/ffb_param][ffb_param route=”o gen lst list 0-|-list-item list-item one-icon icon”]ff-font-et-line icon-gift[/ffb_param][ffb_param route=”o gen lst list 1-|-list-item list-item one-text item-text”]5 Points[/ffb_param][ffb_param route=”o gen lst list 1-|-list-item list-item one-icon icon”]ff-font-et-line icon-gift[/ffb_param][/ffb_list_6][/ffb_wrapper_5][/ffb_column_4][/ffb_row_3][/ffb_container_2][ffb_section-heading_2 unique_id=”46djeuip” data=”%7B%22o%22%3A%7B%22gen%22%3A%7B%22ffsys-disabled%22%3A%220%22%2C%22ffsys-info%22%3A%22%7B%7D%22%2C%22repeated-lines%22%3A%7B%220-%7C-paragraph%22%3A%7B%22paragraph%22%3A%7B%22clrs%22%3A%7B%22letter-spacing%22%3A%220px%22%2C%22font-weight%22%3A%22normal%22%7D%2C%22text-is-richtext%22%3A%221%22%7D%7D%7D%7D%2C%22b-m%22%3A%7B%22pd-xs%22%3A%7B%22t%22%3A%2240%22%7D%7D%2C%22clrs%22%3A%7B%22letter-spacing%22%3A%222px%22%2C%22font-weight%22%3A%22500%22%7D%2C%22a-t%22%3A%7B%22id%22%3A%22redeem%22%7D%7D%7D”][ffb_param route=”o gen repeated-lines 0-|-paragraph paragraph text”]

Use the Points Calculator to see how many Points you can earn when shopping with us!

[/ffb_param][/ffb_section-heading_2][/ffb_column_1][/ffb_section_0][ffb_section_0 unique_id=”46ao8asj” data=”%7B%22o%22%3A%7B%22gen%22%3A%7B%22ffsys-disabled%22%3A%220%22%2C%22ffsys-info%22%3A%22%7B%7D%22%2C%22type%22%3A%22fg-container-large%22%2C%22no-padding%22%3A%220%22%2C%22no-gutter%22%3A%220%22%2C%22gutter-size%22%3A%22%22%2C%22match-col%22%3A%220%22%2C%22match-col-sm%22%3A%22inherit%22%2C%22match-col-md%22%3A%221%22%2C%22match-col-lg%22%3A%22inherit%22%2C%22show-divider%22%3A%220%22%2C%22divider%22%3A%7B%22divider-width%22%3A%221%22%2C%22divider-height%22%3A%22100%25%22%2C%22divider-h-alignment%22%3A%22left%22%2C%22divider-v-alignment%22%3A%22center%22%2C%22divider-color%22%3A%22%23c4c4c4%22%7D%2C%22force-fullwidth%22%3A%220%22%7D%2C%22b-m%22%3A%7B%22pd-xs%22%3A%7B%22t%22%3A%2240%22%2C%22b%22%3A%2240%22%7D%7D%7D%7D”][ffb_column_1 unique_id=”46dl592r” 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You can spend your Points at any of our Stores.
Simply present your digital Be U Card at the cash desk and inform our store team how many Points you wish to spend.

You can download the Be U App at any time and get instant access to your digital card.
Your Points can be used for partial or full payment of your purchases.

Use the Points Calculator to see how much your Points are worth when shopping with us.
You can also enjoy rewards from our partners, which we have chosen especially for you. Find a reward that suits you.

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